Lloyd Morrison – respected businessman, philanthropist, supporter of the environment and arts, and Pure Advantage trustee – passed away last night. Lloyd was a visionary New Zealand leader who was made a Companion of the New Zealand Order of Merit in 2009.
He was passionate about creating a greener and more prosperous future for New Zealand. We would like to acknowledge his contribution to Pure Advantage and his commitment to environmental causes. Our thoughts are with his family, friends and colleagues.
“Self-determination for New Zealand is not a choice, it’s a reality. No one is going to look after us”
- Lloyd Morrison
From the NZ Herald Tuesday November 29th, 2011:
The election results have seen support for the Greens surge past the 10 per cent barrier for the first time. The remarkable number of seats they now hold reflects a shift in public sentiment: environment is now a mainstream concern.
Their success is due in part to a smart campaign from the Greens themselves. It can also be attributed to two big events during the past term of Parliament – the proposal to mine national parks and the Rena disaster. Both revealed the depth of the strong public attachment to our wonderful environment and the need to take better care of it.
MEDIA RELEASE – 23RD NOVEMBER 2011
Green Growth seen as delivering a better future, more new jobs and a better reputation for NZ.
Pure Advantage, the organization championing a move to a green growth economy, says the latest polling by independent research company Horizon shows there is widespread public support for New Zealand to secure its share of the $6 trillion global opportunity that green growth promises by 2050.
The poll of more than a 1,000 respondents, weighted to accurately represent the New Zealand voting population*, received a very strong response in favor of pursuing trade and new job opportunities as part of green growth. It highlights the need for New Zealand’s leaders to find sustainable economic alternatives that can provide the country with the competitive advantage it needs.
MEDIA RELEASE – 15th NOVEMBER 2011
Pure Advantage, the organisation championing a move to a green growth economy says New Zealand needs much more decisive leadership in order to position the country for opportunities in sustainable and innovative niche industries where we can have a natural competitive advantage.
To highlight this leading UK based global strategic economics consultancy Vivid Economics is preparing a significant macroeconomic report on New Zealand’s green growth opportunities in conjunction with the University of Auckland Business School, with an outline of the work released this week.
We should all invest in emerging low-carbon industry to secure our livelihood, says Phillip Mills, trustee of Pure Advantage.
We’ve seen during the past two months what this country is capable of when we all pull together. In this election, we should demand of our politicians that the same level of strategy, planning and commitment be given to our economic future.
New Zealand’s environmental reputation continues to be tested with our response to the Rena saga, followed by a second fossil fuel-related blow with the Vector natural gas pipe rupture. There is growing public unease about how prepared we are to manage New Zealand’s green brand.
On Thursday the 10th of November Pure Advantage met with a unique mix of Hawkes Bay wine and food producers, regional council and Iwi to discuss a proposition with a great significance to New Zealand’s role as a food and beverage provider to overseas markets.
Hawkes Bay has long been known as the ‘Fruit Bowl of New Zealand’ while selling its produce into many corners of the international market -from Europe to the US, Japan and China. As these markets have increased Hawkes Bay growers have seen firsthand how the premium standard of their product has insured their continued success.
Sometimes numbers are hard to ignore. Numbers like six trillion — the potential dollar worth of the global low carbon economy that Pure Advantage chairman Rob Morrison talks about.
It’s also hard to ignore New Zealand’s dismal economic slide over the past two decades, not to mention the growing gap between New Zealand’s 100% Pure brand and reality.
Philip Mills outlined Pure Advantage’s simple premise in the article Change Agents in Unlimited’s June/July edition last year. In the 20th century the world grew on the back of a carbon economy fuelled by cheap oil. The megatrend of the 21st century will be a low carbon economy. That signals an enormous economic and environmental opportunity for New Zealand.
New Zealand has been accepted as a member of the International Partnership for GeothermalTechnology, announced Science and Innovation Minister Wayne Mapp.
“Geothermal energy is one of our most important renewable energy resources with huge potential for growth,” said Dr Mapp.
“This recognition of our geothermal research programmes will allow our scientists to collaborate with an elite group of researchers in the United States, Australia, Switzerland and Iceland.”
On the fifth of October, the Liberian flagged MV Rena approached the Port of Tauranga and smashed into the Astrolabe Reef at full steam.
With over 350 tonnes of Heavy Fuel Oil and 88 containers already making their way into the Bay of Plenty, this has become New Zealand’s biggest coastal clean-up ever.
This is the first major oil spill in our country and passionate Kiwis who love their coast soon made it clear to authorities that they were going to be a part of the clean-up whether they liked it or not. A command centre was set-up in an old supermarket building, with experts from all over the world and our team was called in to assist with deployment of volunteers.
Pure Advantage, the organisation championing a green growth paradigm shift for New Zealand says the launch of the Association for the Promotion of Electric Vehicles (APEV) is evidence of strong growing support for green business in New Zealand.
APEV, advised by Soichiro Fukutake one of Japan’s most influential businessmen and now living in New Zealand, is modelled on the Japanese counterpart of the same name (www.apev.jp/en/) , of which Soichiro Fukutake is chairman. APEV Japan has been successful in uniting all facets of the Electric Vehicle (EV) industry under a collaborative umbrella, the goal of which is to accelerate the adoption of EVs.